Bottom Line Bio
Marketing Communications professional with art direction, graphic design, concept writing, and advertising management experience. Performed services with results including a 25% response on three mailing projects, obtained 20% market share with single campaign, and exceeded projected sales by 50% in half of the time allocated. For small and mid-sized companies, created successful new product intros with identity/branding programs. B2B, B2Consumer, Medical and nonprofit market experience. Strong visualization and creative skills, extensive experience with web and print industry standard software. Graduated from Cooper School of Art and Design with honors.
Kraftwork's clients have experienced success as a result of Jim's expertise in creative direction. Kraftworks has also assisted in areas where awareness and credibltity need to be quickly communicated. Through such vehicles as websites, direct-mail and brochures, annual reports, sell sheets, POP, packaging, displays (tradeshow and counter top), signage, sales literature and catalogs, Kraftworks has increased awareness and sales. With these tools in place, clients have either reached or surpassed their goals. Discover what an experienced marketing communications professional can bring to the table to help reach your goals.
If you would like to talk about your marketing communication needs, please call Jim at 440.946.5005.